Doulton Water Filters

Doulton Water Filters have been manufacturing and selling ceramic water filters for 200 years.  When we took over their Amazon account, they had been struggling with low and static sales and high advertising costs.

What we did

We restructured the advertising and optimised all listings, using Vine where necessary. We made sure all listings had FBA and FBM options. We launched across Europe using pan-EU FBA, with ad campaigns in each country.

Results

We immediately cut ad spend by 2/3rds, whilst still delivering improved sales from our first month. UK sales have grown 5x, whilst EU sales have already reached 70% of the home market.